Valuable human insights is dependent on great participants.
We put in an extraordinary amount of effort into finding the best people and managing them to ensure a successful research session.
Hand Selected
We run with a “we find you” approach.
Actively hand-selecting individuals using established networks or provided customer lists.
Experts, influencers, c-level executives, creatives, comedians, and other niche audience segments.
Triple Filtered
Beyond meeting the specifications, we do our own research to screen each participant…
Personal direct contact with each participant
Vet through social media and online searches
Video tool to access non-verbal communication
Relationship Investment
Participants are far more engaged and invested in offering valuable insights when they are excited and feel valued in the recruitment process.
We connect with every participant multiple times prior to the session in order to prepare each participant fully and establish a positive relationship with them.
Our average show rate is 94%, compared to the industry average of 70%.